On design, AI, and the experiences we haven't built yet.

Essays and articles on where UX is going, and what it means to design for a world where the interface might not exist at all.

Reliability Is the New Usability

Reliability, not raw capability, is the UX challenge that will determine whether AI agents earn trust at work.

Discovery Is the Real Advantage

When shipping becomes a commodity, insight becomes the product - and discovery is how you get it.

Who Designed That?

Generative UI shifts design from placing pixels to defining the rules AI follows.

Designers Are Becoming Translators and Driving Impact

The designers who thrive in the AI era won't just make things. They'll translate between what systems produce and what people actually need, and that translation is the real design work.

Designing Human Control for AI Agents

When AI agents act on our behalf, the interface that matters most isn't the screen, it's the moment a person can understand, redirect, or override what the system did.

The Future of AI Isn't an App

The most powerful AI experiences won't live in apps. They'll be woven into the moments that matter, invisible, purposeful, and built around what people are actually trying to do.

Outcome-Oriented Design

The shift from designing screens to designing outcomes isn't new thinking. The infrastructure to act on it finally caught up.

The New Advantage: Design Judgement

Design judgment, knowing what to build, what to skip, and what a system should never do, has always been the real work. AI just made it more visible.

The Interface Is Optional Now

The interface isn't going away. It's just stopped being the default assumption. That shift is already changing what design teams are asked to do — and most haven't noticed yet.

Part 1: The Interface Is Becoming Optional

The interface isn't going away. It's just stopped being the default assumption. That shift is already changing what design teams are asked to do — and most haven't noticed yet.

Part 2: Designing Systems, Not Screens

When software can act on your behalf, the design problem changes shape. The question is no longer what this looks like. It's what this system should do, when, and who's responsible when it gets it wrong.

Part 3: Who Owns the System When Nobody's Clicking?

Someone has to govern how AI systems behave on behalf of people. UX has exactly the skills the role requires. The question is whether the field decides to claim it — or waits until someone else does.